Colorado Pint Day Brings Hope, Revenue To Struggling Breweries

Craft beer fans can enjoy a pint and help their favorite craft breweries at the same time during Colorado Pint Day on Wednesday. The annual fundraiser is put on by the Colorado Brewers Guild, a nonprofit trade association aimed at promoting, protecting, and propelling independent craft breweries in the state.

Video Transcript

JIM BENEMANN: We are back continuing to cover Colorado First at five. Craft beer lovers can now have a pint and help their favorite brewery at the same time. Colorado Pint Day is an annual fundraiser put on by the Colorado Brewers Guild today. The sixth time Colorado breweries have taken part.

Our Conor McCue, checking in from Epic Brewing in the River North neighborhood. Conor, the boss there says this year's event means more than any of them in the past.

CONOR MCCUE: Yeah Jim, Epic is one of more than 150 breweries across the state taking part in this. And like many, they have been struggling throughout the pandemic. So this year they're hoping this event both helps bring people in the door and helps the industry as a whole.

JOSH PATON: Happy to have people in the tap room having a pint.

CONOR MCCUE: These days Josh Paton is thankful for anything that'll fill the seats at Epic Brewing.

JOSH PATON: Greetings.

CONOR MCCUE: And sometimes a simple sticker and pint glass will do the trick.

JOSH PATON: It's a one-off glass every year. People love to collect them.

CONOR MCCUE: Wednesday marks the sixth ever Colorado Pint Day. An annual fundraiser where a beer purchase and $3 gets you one of these at participating breweries.

JOSH PATON: This year Brooks Engle was the designer. Brings together brewing, the outdoors. Basically the two things that make Colorado great.

CONOR MCCUE: $1 of each purchase will go back to the Colorado Brewers Guild. And this year it comes when the pandemic has hit the industry hard.

JOSH PATON: Everybody had to really make a lot of sacrifices in order to keep things going.

CONOR MCCUE: Since March 2020, 33 Colorado breweries have closed in nearly all of the remaining 392 reported flat or declining sales. Paton says this year's event means twice as much as ever before.

JOSH PATON: They're not just going to come buy a glass. They're going to get a point, probably going to get three.

CONOR MCCUE: A long awaited taste of normalcy and hopefully a sign of what's on tap this summer.

JOSH PATON: This is just, kind of, like a reopening of brewing where we can start doing community events again. And bring people in and just rebuild the craft beer community.

CONOR MCCUE: Now there is a list of participating breweries on the Brewers Guild website. Here at Epic, Jim, they expect to sell out of glasses by the end of the day. Live in Denver, Conor McCue, covering Colorado First.