Consider Supporting These Black-Owned Businesses on Black Friday and Cyber Monday
Historically, Black-owned businesses have struggled to compete on Black Friday/Cyber Monday and in general due to various factors such as access to capital and support, says Tenin Terrell, a marketing communications manager with Puleo International and the owner of The Creative Suite. In light of the Black Lives Matter movement these businesses have gained more support, but it’s important to remain consistent.
“The power in business is being able to retain your customers,” Terrell adds. How can you support Black-owned businesses? In addition to shopping regularly, Terrell suggests letting others know about your favorite Black-owned businesses as word of mouth marketing is incredibly impactful. Another option, for those who have the means, is to invest in these businesses.
Not sure where to find local Black-owned businesses? Start on social media. There are lots of groups and pages that have been created to make finding Black-owned businesses in your area simple. Terrell adds another way is through the Melanoid Exchange website and app, which was specifically created to give you curated lists of Black-owned businesses.
There are Black-owned businesses for every product and service imaginable. “I think it’s important for non-Black consumers who really want to support Black-owned businesses to understand that we’re everywhere,” Terrell says. Commit yourself to the cause by taking a few extra minutes to search for Black-owned business whenever you are looking to shop. “They can be found and it’s worthwhile,” Terrell adds. Below are 28 Black-owned businesses to get you started:
Shop everything from superfood drink mixes to vegan-friendly handbags.