The countries where 'Barbenheimer' hasn't caught on
The News
The cultural phenomenon of “Barbenheimer” manifested at the box office over the weekend, breaking records across much of the world.
In North America, the dueling releases of and led to the highest-grossing weekend at the movies since the pandemic began. Both films also filled theaters in international markets including Australia, Brazil, Mexico, and the U.K., where fans donned pink for or midcentury suits for (or a mix of both).
But not every country was feeling the Barbenheimer buzz. In some massive movie markets, the films either underperformed at the box office or have yet to release.
The View From China
only grossed about $8 million in its opening weekend in China, landing in fifth place behind several Chinese-made films, according to The Hollywood Reporter.
, meanwhile, has yet to set a release date in China.
Barbie “isn’t the type of foreign film that has typically done well in China,” The Wall Street Journal reported. Blockbuster action movies from Marvel and the “Fast & Furious” series have usually been the ones that managed to attract Chinese moviegoers.
Chinese censors have approved fewer foreign movies in recent years, and other big franchise bids have underperformed there.
The View From South Korea
The stars of Barbie visited South Korea earlier this summer as part of a hot pink publicity tour that also had stops in Australia, Canada, Mexico City, and the U.K.
But “their charm failed to translate into strong box office performance in the country and the film opened anonymously in fourth place over the weekend,” per Variety.
brought in just $1.91 million over its first five days in South Korea. was the box office champion over the weekend, earning $5.7 million.
doesn’t release there until Aug. 15.
The View From Vietnam
Vietnam remained untouched by Barbenheimer.
was banned there because of a brief scene in the film that shows a cartoon scribble of a world map; Vietnam government officials said the map includes a reference to the ”nine-dash line.” That’s a section of the South China Sea that China claims as part of its territory, but that Vietnam and most of the international community reject.
And isn’t set to come out until Aug. 4.
The View From Japan
has yet to receive a release date in Japan. That’s led some to speculate how the movie will be received in the country, given that it focuses on the man responsible for the creation of the bombs that the U.S. dropped on Hiroshima and Nagasaki.
But as Japan Today notes, the country doesn’t have a history of censoring or banning films based on political or militaristic reasons. And Japanese moviegoers have shown they are open to films about World War II, from both domestic and foreign filmmakers.
doesn’t come out in Japan until Aug. 11.
The View From Saudi Arabia
took the No. 1 box office spot in Saudi Arabia and India, bucking the trend seen in many other movie markets, where came out on top.
isn’t set to release in Saudi Arabia and other Gulf states until the end of August. But still performed well on its own in Saudi Arabia, breaking the record for the most number of advanced tickets sold this year, according to Gulf News.
