DJ Khaled unveils new chicken-wing delivery venture Another Wing, immediately opening 150 locations in 5 countries

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  • DJ Khaled launched a new chicken wing delivery venture on Thursday.

  • Another Wing's meals are made in ghost kitchens in 150 locations. Prices start at $6.95 for six pieces.

  • The number of locations, in five countries, makes it one of the biggest ever food-venture launches.

DJ Khaled is getting into the chicken-wing world.

The American DJ and record producer unveiled his new venture, Another Wing, on Thursday. It's a delivery-only service with eight varieties of hot chicken wings, and prices start at $6.95 for six pieces.

The new venture launched in 150 locations across five countries on Thursday, making it one of the largest-ever food launches.

Another Wing also sells sides, including jalapeño cheese fries, and desserts including chocolate chip cookies.

According to Bloomberg, Another Wing's chicken-wing flavors include hot honey sriracha and buffalo sauce.

The kitchens are located in cities across the US, Canada, UK, France, and the United Arab Emirates. This includes Los Angeles, New York, Miami, London, Paris, and Dubai.

Khaled partnered with ghost kitchen operator Reef Technology for Another Wing. Orders are prepared in Reef kitchens and will be listed on all delivery platforms, according to Another Wing's Instagram.

As of Thursday morning EST, the wings were available to order in some locations, including Miami and Paris, on certain delivery sites such as Seamless and Deliveroo, but were not yet available to order on other platforms such as Grubhub.

Khaled told Bloomberg that, in the future, some orders would be delivered "by sea, with jet skis offering boatside delivery. We're doing everything new." He did not elaborate.

Alan Philps, chief creative officer at Reef, told Bloomberg that the ghost-kitchen concept allowed people to get into the world of food at scale more easily, because the costs of setting these kitchens are lower than setting up a traditional restaurant. Reef also works with brands such as Wendy's and Burger King.

"The cost to build one of our kitchens is less than the cost to build a full-on retail unit for a pro food brand," Philps told Bloomberg. "You're not going to open a restaurant for less than half a million dollars, fast food for less than $1.5 to $2 million dollars."

This is not Khaled's first foray into the food industry, but it's his biggest venture so far.

Read the original article on Business Insider