Fabric company confirms expansion

·2 min read

May 14—HIGH POINT — The city confirmed Thursday that fabric manufacturer Fitesa is going forward with an expansion of its plant at 200 S. West Point Ave.

The company will invest $18 million in machinery, equipment and building improvements and create as many as 22 new jobs at the facility, according to the High Point Economic Development Corp.

The city announced in January that the company was considering expanding in High Point or at another U.S. location.

Fitesa, a Brazilian company with North American headquarters in Simpsonville, South Carolina, bought the 204,172-square-foot facility on West Point Avenue last year when it acquired Fiber Dynamics, a manufacturer of meltblown and carded nonwovens for disinfectant wipes, filtration, face masks, automotive, medical, hygiene and other industrial wipes.

Fitesa will continue making specialty fabrics to support the hygiene and health care industries at the High Point location, according to the city.

"This location offered the opportunity for Fitesa to continue to grow and meet the needs of a growing hygiene and health care market," said Hal Singley, Fitesa's chief financial officer. "We look forward to being part of the High Point community with this central North Carolina location. The purchase of Fiber Dynamics was a strategic move to allow Fitesa to serve additional business."

The City Council in January unanimously authorized up to $342,720 in cash grant incentives for the Fitesa expansion. The company will have to document that it has created all of the promised jobs and investment to receive all of the money.

"A project such as this by a company like Fitesa continues to speak to the strengths of High Point and Guilford County as leaders in manufacturing," said Sandy Dunbeck, the city's economic development director. "We are pleased that Fitesa has chosen to grow and make their product in High Point while providing excellent jobs for our citizens."