Ford Super Duty trucks generate 'more revenue than some Fortune 500 companies,' CEO says

Seana Smith
·Host
2 min read
1
In this article:

Ford (F) unveiled its redesigned F-Series Super Duty product lineup this week as the auto giant looks to expand its commercial vehicle business.

The updated lineup that’s set to go on sale next spring offers new features inside and out, including enhanced towing capabilities, all-new gas and diesel engines that Ford says deliver the most "torque and horsepower of any heavy-duty full-size truck," and updated technology for "increased productivity."

And it’s a big moneymaker for the auto giant, too: Ford CEO Jim Farley told Yahoo Finance that the Super Duty generates more in annual revenue than several large U.S. corporations.

“If the Super Duty was a separate company, it would have more revenue than some Fortune 500 companies,” Farley said (video above). “It’s part of our F-Series, our most profitable vehicles globally.”

A look at the 2022 Ford Super Duty truck. (Photo: Ford)
A look at the 2022 Ford Super Duty truck. (Photo: Ford)

The Super Duty is by far the dominant player in the commercial market, making up more than 50% of the market share in utility, construction, mining, and emergency response vehicles, according to S&P Global Mobility.

The redesigned truck was unveiled on Tuesday night at Churchill Downs in Louisville, Kentucky, not far from where the vehicle is built.

In order to support production of the 2023 F-Series Super Duty truck, Ford is investing $700 million and adding 500 jobs at its plant in the state. (Ford is the largest vehicle producer in the Bluegrass State and one of the largest employers in Kentucky, with more than 12,000 people working across two assembly plants in Louisville.)

“We've invested a lot in this new truck,” Farley said. “It's America's most popular heavy duty pickup, and we've been number one for more than 40 years. It's a lot of optimism, which is great to see.”

—

Seana Smith is an anchor with Yahoo Finance. Follow her on Twitter at @SeanaNSmith.

Click here for the latest trending stock tickers of the Yahoo Finance platform

Click here for the latest stock market news and in-depth analysis, including events that move stocks

Read the latest financial and business news from Yahoo Finance

Download the Yahoo Finance app for Apple or Android

Follow Yahoo Finance on Twitter, Facebook, Instagram, Flipboard, LinkedIn, and YouTube

Advertisement

Recommended Stories

  • Plug Power (PLUG) Reports Q1 Loss, Lags Revenue Estimates

    Plug Power (PLUG) delivered earnings and revenue surprises of -34.38% and 26.18%, respectively, for the quarter ended March 2024. Do the numbers hold clues to what lies ahead for the stock?

  • Can I Use My RMDs to Transfer Money Into My Roth IRA?

    If you're taking a required minimum distribution from an IRA, 401(k) or other tax-deferred account and don't need the money to cover living expenses, where should you stash that unneeded cash? Investors now need to start taking RMDs at age 73 or, if they were born after 1960, at age 75. Depending on the balances of […] The post Can I Use My RMDs to Transfer Money Into My Roth IRA? appeared first on SmartReads by SmartAsset.

  • Billionaire Bill Gates Has 51% of His Portfolio Invested in 2 Brilliant Stocks

    The Bill and Melinda Gates Foundation Trust outperformed the S&P 500 by a wide margin over the past three years, in part because of these two stocks.

  • ‘Seriously Underwater’ Home Mortgages Tick Up Across the US

    (Bloomberg) -- Roughly one in 37 homes are now considered seriously underwater in the US and that share is much higher across a swath of southern states, according to data out Thursday.Most Read from BloombergMicrosoft’s Xbox Is Planning More Cuts After Studio ClosingsAmericans Are Racking Up ‘Phantom Debt’ That Wall Street Can’t TrackStormy Daniels Will Return to Court in Test of Trump’s DemeanorArm Slides as Tepid Outlook Fuels Concerns Over AI SlowdownNationally, 2.7% of homes carried loan ba

  • Morgan Stanley Predicts up to 110% Rally for These 2 ‘Strong Buy’ Stocks

    Uncertainty is the word of the day, in reference to the near-term economic future. Sentiment will hinge on the inflation numbers due out next week. March’s figure rose to 3.5%, and April’s job numbers showed a marked slowing in the labor market; that combination has stoked fears of stagflation. But – corporate earnings from Q1 are beating expectations, and the stock market has taken a turn for the better with the S&P 500 closing just below 5,200 yesterday. Economic strategists are still optimist

  • Roblox Stock Is Plummeting After Earnings. Here’s What We Know.

    The videogame platform posted a narrower-than-expected quarterly loss and saw sales rise sharply from a year ago.

  • Ask an Advisor: Can a Nursing Home Take Our IRA? We Have a $100K IRA and a Trust to Protect Our Assets

    My wife and I are elderly. I have an individual retirement account (IRA) worth about $100,000, and we have a trust set up through our children to protect our assets. If one or both of us have to go into … Continue reading → The post Ask an Advisor: Can a Nursing Home ‘Take Our IRA?' My Wife and I Are Elderly. We Have a $100K IRA and a Trust to Protect Our Assets. appeared first on SmartAsset Blog.

  • Too many tractors: As boom times fade, farm equipment piles up

    Falling crop prices are leaving agriculture equipment sellers with an excess of unsold tractors and combines. The slower equipment sales are a knock-on effect of corn and soy prices dropping to more than three-year lows as U.S. farm income plummets and equipment makers and dealers are forced to pivot quickly after a period of booming business. Reuters interviewed ten equipment dealers, mostly in the Midwest, as well as farmers and analysts, who said low crop prices combined with persistently high interest rates are deterring farmers from purchasing machinery.

  • Roblox Stock Plunges On Firm's Weak Outlook. Investors Say 'Game Over.'

    Video game platform Roblox beat estimates for the first quarter but guided below views for the current quarter and full year. Roblox stock plummeted on the news.

  • Here's Exactly When Social Security Recipients Can Expect Benefit Cuts, According to the Latest Trustees Report

    Social Security payments may be subject to cuts. Here's what the timing looks like.