Greg Van Avermaet sports denim-inspired shorts at Strade Bianche
This article originally appeared on Velo News
Riders on the Ag2r-Citroen team are donning denim-inspired shorts at Strade Bianche on Saturday.
Greg Van Avermaet and others on the French-backed team rocked up to the sign-in Saturday morning wearing the new-look racing bibs.
“For the exciting and heroic race like Strade Bianche, our sponsor designed a spectacular denim shorts,” said Ag2r racer Andrea Vendrame. “You like it?”
The team’s clothing sponsor Rosti created the throwback look for the Italian classic.
The Italian-based family-run clothing brand unveiled the denim-inspired racing bib in time for Strade Bianche.
The shorts were a throwback to the 1980s, when the Carrerra jeans company sponsored an Italian racing team from 1985 to 1996. The team often wore riding bibs with a denim look.
There were no immediate details about the materials used in the Rosti version unrolled Saturday, but the bibs were the center of attention in the sign-in ceremony in Siena ahead of the men’s race.
The team lines up as podium outsiders Saturday, with Van Avermaet, Vendrame, and Nans Peters, a winner at Trofeo Laigueglia on Wednesday, as contenders.
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