Historic local photos: A 1904 postcard album shows off the local sights

Mark Lane, The Daytona Beach News-Journal
·1 min read
Cover of A Ormond-Daytona postcard album published by the Rotograph Co. of New York City, 1904.
Cover of A Ormond-Daytona postcard album published by the Rotograph Co. of New York City, 1904.

The Daytona Beach area was already a tourism destination at the start of the 1900s and all the biggest postcard publishers were publishing souvenir albums and postcards showing off the town’s sights. Here are images from a postcard album published by the Rotograph Co. of New York City in 1904 and now in the Library of Congress. Titled simply, "Ormond-Daytona," it gave equal weight to the attractions of both the growing towns.

The Rotograph Co. operated from 1904 to 1911 and published thousands of views of cities and sights throughout the county. The companies’ images were bought by the Illustrated Postal Card & Novelty Co. in 1911 and remained popular over the next decade.

— Mark Lane

A cyclist and a pedicab on Orange Avenue in Daytona.
A cyclist and a pedicab on Orange Avenue in Daytona.
A group canoeing on the Tomoka River.
A group canoeing on the Tomoka River.
A couple driving on "an automobile trail along the Halifax."
A couple driving on "an automobile trail along the Halifax."
Area hotels and the Ormond Golf Club clubhouse.
Area hotels and the Ormond Golf Club clubhouse.
A bicyclist pauses on Ridgewood Avenue, Daytona.
A bicyclist pauses on Ridgewood Avenue, Daytona.

Do you have vintage photos to share?

Do you have old photos that depict the people, landmarks and story of Volusia and Flagler counties? Don't leave them hidden away in boxes and albums. Send a scan or photo to mark.lane@news-jrnl.com for possible use on future historic photo pages.

This article originally appeared on The Daytona Beach News-Journal: A 1904 postcard album shows off the local sights in Daytona and Ormond