Where to buy Holly Willoughby's super chic £52 bag

Holly Willoughby attended the A Very British Affair charity event on Friday wearing a personalised circle bag [Photo: Getty Images]

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Holly Willoughby is known for championing high street labels and affordable pieces, and has built quite a fashion following thanks to her sartorial choices.

From her vintage-inspired floral silk dress from Whistles (£229) to the floral dress from Oasis (£48) she wore for her triumphant return to This Morning, she has proved time and time again she’s the one to look to for fashion inspo.

READ MORE: Holly Willoughby wears the perfect autumnal outfit at Downton Abbey for This Morning special

And the 38-year-old has proved that she doesn’t have to break the bank to look stylish.

Holly arrived at A Very British Affair Auction at Claridge’s hotel in London on Friday with her husband Daniel Baldwin wearing a perfectly tailored navy suit and a gold necklace around her neck.

Holly Willoughby arrived with her husband Daniel Baldwin at Claridge's for the charity auction event [Photo: Getty Images]

She accessorised the look with a navy round leather bag by LRM Goods which was wrapped around her arm.

READ MORE: Holly Willoughby takes royal style notes from Meghan Markle in high street outfit

The bag in question is the Rosie Circle bag and is made from Italian leather and features gold hardware.

It costs £52 and can be personalised, just like Holly’s.

LRM Goods The Rosie Circle Bag | £52 | Shop now

According to the brand’s website, the bag can be used three ways; it can be carried with its top handle, used as a shoulder bag or a cross-body using the detachable leather strap.

The bag comes in five different colours, including black, navy, peach pink, grey and white, and can be customised with your initials.

READ MORE: Holly Willoughby returns to This Morning in £48 dress

Those keen to emulate the TV darling’s look can preorder theirs on the website.

So, what are you waiting for?

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