Imo’s Pizza brings back heart-shaped pizza for Valentine’s Day

ST. LOUIS – “Nothing says, ‘I love you,’ more than a Provel-topped, heart-shaped Imo’s Pizza,” says Nichole Carpenter, director of marketing for Imo’s Pizza.

The time has come again for heart-shaped pizzas.

What was once a single-day event has now extended to a full week due to popular demand.

“Every year we get lots of requests for heart-shaped pizzas during the week leading up to Valentine’s Day, so we decided to launch this a little earlier than usual,” Carpenter said.

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All heart-shaped pizzas at Imo Pizza will come in a limited-edition pizza box that St. Louis artist and Imo’s fan Dan Zettwoch created in honor of the restaurant’s 60th anniversary. The box pays homage to the company’s beginnings in south St. Louis, according to a release.

These pizzas will be available from Feb. 8 through Feb. 14.

A large, two-topping pizza is available for $17.99, or a box deal containing a heart-shaped pizza with toasted raviolis, CinnImos and Provel bites is available for $26.99.

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