Weis Markets customers now have access to Instacart, giving customers additional options to shop for groceries and household essentials.

Weis operates nine markets in Broome County and one in Elmira, and its new partnership allows it to compete with Wegmans, Price Chopper and Aldi for customers interested in same-day delivery or store pickup.

Weis Markets Inc., is based in Sunbury, Pennsylvania, and operates close to 200 locations, with a high concentration in Pennsylvania and Maryland. It purchased 12 Giant Markets stores in Broome County in 2009.

The company still offers its Weis 2 Go service, but Instacart is the most well-known retail delivery app, and its popularity surged during the pandemic. Instacart users can choose from dozens of area locations for retail delivery and pickup.

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Instacart charges delivery fees, although Instacart+ members receive discounts and additional benefits.

“We are committed to offering our customers more convenient grocery options, from in-store shopping to online ordering with pick-up or delivery,” Maria Rizzo, Weis Markets Vice President of Marketing and Advertising, said a news release issued Tuesday. “This partnership unlocks new ways for customers to shop online with Weis Markets.”

Rizzo said the same-day grocery delivery option will be available in most of the 133 Weis locations in New York, Pennsylvania and Delaware.

This article originally appeared on Binghamton Press & Sun-Bulletin: Weis Markets, Instacart partner for delivery, pickup in Southern Tier