Kendall Jenner kicks off "college tour" for tequila brand with stop to OSU, Columbus

Cole Behrens, Columbus Dispatch
Updated ·2 min read
Kendall Jenner, pictured center, suprised Ohio State University students and other bargoers at the Standard Annex on Monday to promote her 818 Tequila brand.
Kendall Jenner, pictured center, suprised Ohio State University students and other bargoers at the Standard Annex on Monday to promote her 818 Tequila brand.
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Kendall Jenner kicked off her tour of college campuses across the country to promote her 818 Tequila brand in Columbus on Monday.

You may know Jenner from the reality television show "The Kardashians" or her ongoing romance with rapper Bad Bunny. Jenner, a model, media personality, socialite, has also entered the business world.

So why did Kendall Jenner stop in Ohio on Monday?

Jenner stopped at Townhall, Standard Hall in Columbus to promote liquor brand

Jenner's first stop in Columbus was Buckeye Wine and Spirits in the University District where she did a meet and greet with store staff and visiting patrons. Jenner also stopped at Townhall and Standard Hall Annex, both located in the Short North, to promote 818 Tequila, her brand of tequila.

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The stop was the first leg in the “College Tour” to promote the 818 Tequila brand.

The 818 tequila brand, owned by Jenner, was launched in 2021 and focuses on sustainable production and works with farmers in Jalisco, Mexico. The name 818 comes from the San Fernando Valley area code, where Jenner is from.

Kendall Jenner poses with specialty cakes at Standard Hall designed to look like her 818 Tequila bottles from A Cake for Leroy, a Columbus-based business.
Kendall Jenner poses with specialty cakes at Standard Hall designed to look like her 818 Tequila bottles from A Cake for Leroy, a Columbus-based business.

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In videos shared on Instagram, Jenner can be seen behind the bar at both Townhall and Standard hall, serving tequila drinks to large crowds. In other videos, she is playing cornhole at Standard Hall.

A Cake for Leroy, a local specialty cake baker, also made cakes designed to look like 818 Tequila bottles that Jenner posed with at Standard Hall.

Jenner was also in Cleveland for Forbes under 30

Jenner was also in Cleveland on Monday to participate in the 2023 Forbes Under 30 Summit, according to the event's website.

In Monday's "fireside chat," Jenner discussed in an interview with Moira Forbes, president and publisher of ForbesWomen, how she’s leveraged her social media platform to create the 818 Tequila brand while partnering with top fashion brands.

@Colebehr_report

Cbehrens@dispatch.com

This article originally appeared on The Columbus Dispatch: Why was Kendall Jenner in Cleveland, Columbus on Monday?