[by Cho Suyoun] Korea’s popular cosmetic brand TONYMOLY fired up its business expansion in Asia by launching two stores in Russia.
TONYMOLY is spreading all over Asia. A few days ago, Korean cosmetic brand TONYMOLY launched its stores in city of Rostov-na-Donu and Ulan-Ude. Rostov-na-Donu is near Sochi, where World Cup will be held in 2018 and the population reaches up to 1.1 million.
As it is the first time for Russians to experience the products of TONYMOLY, the brand provided various types of promotion events and received positive responses from customers. Staffs from TONYMOLY especially wore Korean traditional clothes and did an opening ceremony to let local people know that it is a Korean brand.
What is more interesting is that the brand is getting ready to open a store in center of Moscow for the first time in Korean Cosmetic brand history. As they launch a store in Moscow, the brand plans to advertise brand awareness throughout Russia. To raise its competitiveness, TONYMOLY will add more various colors of base makeup and vivid products.
With these as its springboard, TONYMOLY plans to grow its business world widely and raise its competitiveness in international cosmetic market. (photo by TONYMOLY)
For more: bntnews.co.uk