Kylie Jenner capitalizes on viral 'rise and shine' meme with trademark filings

Kylie Jenner is looking to trademark "rise and shine" after a viral internet moment, but she might face some challenges. Yahoo Finance's Alexandra Canal, Zack Guzman and Emily McCormick break it down, along with WSJ Wealth Reporter and host of WSJ's 'Secrets of Wealth Women' podcast, Veronica Dagher.