Laurabelle's Bakery wins state window display award. Check out the scene on Market Street

Jeff Smith, Corning Leader
·2 min read

An eye-catching small business on Corning's Market Street is in the spotlight.

Laurabelle’s Bakery recently won second-place in the distinguished Retail Council of New York’s Window Display Contest.

“Being nominated was such a wonderful thing, and now to be one of the top winners is just fantastic,” said Tarrah Seaver, owner of Laurabelle’s Bakery. “We are so grateful for the Gaffer District, Inc.'s support with our window displays."

Kristen Brewer, a Gaffer District spokesperson, said the innovative window decorating initiative known as the Visual Merchandising Program, presented by Gaffer District, Inc., has been a cornerstone of the community's aesthetic appeal for years.

Laurabelle's Bakery, on Market Street in Corning, clinched second place in the prestigious Retail Council of New York's Window Display Contest.
Laurabelle's Bakery, on Market Street in Corning, clinched second place in the prestigious Retail Council of New York's Window Display Contest.

Corning native Annie Koerner has overseen the program for the past four years, Brewer said. She was also a part of the program's inception in 1998.

"These small business owners, their gorgeous storefronts, and their commitment to our community are incredibly important to me,” Koerner said. “As a former small business owner on Market Street, I understand the dedication required to thrive. It’s a joy to give back in a way that feels so natural to me."

Laurabelle's Bakery, on Market Street, clinched second place in the prestigious Retail Council of New York's Window Display Contest.
Laurabelle's Bakery, on Market Street, clinched second place in the prestigious Retail Council of New York's Window Display Contest.

Coleen Fabrizi, Gaffer District executive director, said she is proud of Laurabelle's Bakery.

“We hope that people come down to see her beautiful window displays and stop in for a deliciously irresistible treat,” Fabrizi said. “There's so much to explore in our downtown, and this is the perfect opportunity to bring the family and discover the latest in Corning."

More: Longtime employee takes ownership of Market Street business. Meet Bethany Hammond.

Laurabelle's Bakery, on Market Street in Corning, clinched second place in the prestigious Retail Council of New York's Window Display Contest.
Laurabelle's Bakery, on Market Street in Corning, clinched second place in the prestigious Retail Council of New York's Window Display Contest.

Fabrizi said Laurabelle's Bakery's award-winning display is a captivating ensemble of greenery, cupcakes, artistically draped fabric, cookie houses, trees, and many other eye-catching elements that not only draw the eye but also tantalize the taste buds.

“This accolade not only highlights Laurabelle's Bakery's creative prowess but also underscores the Gaffer District's unwavering commitment to nurturing and showcasing the talents of its small business community,” Fabrizi said.

This article originally appeared on The Leader: Laurabelle's Bakery in Corning wins New York window display contest