LeBron James showed up to the NBA All-Star Game with a bottle of his tequila around his neck in custom leather satchel

Cork Gaines
Updated ·1 min read
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  • LeBron James is the latest celebrity with his own tequila.

  • He promoted that $160 tequila at the NBA All-Star Game.

  • LeBron arrived at the all-star game with a bottle around his neck in a leather satchel designed by Sheron Barber.

Anybody who is anybody has a tequila these days and that includes LeBron James.

While many NBA stars have turned the walk-in to games into a fashion show, LeBron used the NBA All-Star Game walk-in as a chance to promote his tequila brand.

In the photo above, LeBron has a bottle of Lobos 1707 Extra Añejo in a custom leather satchel. Here is that bottle, which can go for as much as $160.

A bottle of LeBron James' Lobos 1707 Extra Añejo tequila
A bottle of LeBron James' Lobos 1707 Extra Añejo tequilaTBG Press Team (The Brand Guild)

The leather satchel is a custom piece designed by fashion designer Sheron Barber, specifically for the Extra Añejo bottle. The holder is part of the upcoming Lobos 1707 Legacy Collection which will be available in limited supply to the public this spring on NTWRK.

Barber has designed clothing and accessories for celebrities such as Bad Bunny, Post Malone, Teyana Taylor, and Quavo.

LeBron James (center) with Sheron Barber (right)
LeBron James (center) with Sheron Barber (right)TBG Press Team (The Brand Guild)

A closer look at the holder.

LeBron James tequila holder by Sheron Barber
LeBron James tequila holder by Sheron BarberTBG Press Team (The Brand Guild)

Read the original article on Insider