Amazon Prime day is here again. And it’s not a single day

Amazon Prime day is here again. And it’s not a single day

Amazon Prime Day, the company’s made-up sales holiday to ship more products on a random day in July, is nearly upon us again. Amazon has announced that this year’s festivities will take place on July 15 and 16, which, if you’re playing attention, is clearly two days. This year, Amazon just gave up on any pretense of a one-day event.