The Trade Desk hires Jonathan Carson as its first CRO

The Trade Desk hires Jonathan Carson as its first CRO

Adtech company The Trade Desk is announcing that it's hired its very first chief revenue officer, Jonathan Carson. Carson's past roles include serving as president of Mic, chief revenue officer at Vevo and CEO of digital for Nielsen. "If you look at the mission of The Trade Desk, it’s essentially to fund media, and if you look at what that really means, it's the journalism, the pop culture, the music that we all love," Carson said.