Behind Paytm’s grand plan to become a one-stop shop for educational services in India

Behind Paytm’s grand plan to become a one-stop shop for educational services in India

Payments giant Paytm is in the throes of tapping India’s thriving education sector as a new frontier for growth. One97 Communications, which owns the Paytm digital wallet and e-commerce platform Paytm Mall, is looking to leverage its two key business arms, to become a one-stop shop for parents and students seeking educational loans, scholarships, or just a convenient way to pay fees. For this, Paytm plans to set up a new vertical, Paytm Education, that will be hosted on its payments app and integrated with Paytm Mall, the Softbank-backed company announced last week.