More Americans Than Ever Pay for 3 or More Streaming Services

Maybe stream fatigue isn’t a thing anymore, with more Americans than ever before paying for at least three streaming services, according to a new survey released by Ampere Analysis on Monday morning. In the U.S., 39% of respondents with internet access were paying for three or more streaming services as of about midway through 2019, according to Ampere’s survey of 22,000 people. That represents a 6% spike from the same time in 2018. That figure may continue to trend upwards by mid-2020, too, as more streaming services continue to hit the market. Disney+ and Apple TV+ debuted last November, and NBCUniversal’s Peacock, Quibi and HBO Max are all set to launch this spring. Those services, coupled with stalwarts like Netflix, Hulu and Amazon Prime Video, are making it increasingly tougher for viewers to cut the cord and remain on a budget. Also Read: Why Peacock's Bet on Ad-Supported Streaming Could Be Genius Move (via Ampere Analysis) It’s not just the U.S., either. Europe has seen an increase in the number of households paying for three or more services, going from 16% to 22% of households shelling out for at least three subscriptions between 2018 and 2019. “While cord-cutting is a...

Read original story More Americans Than Ever Pay for 3 or More Streaming Services At TheWrap