Here's How The Creator Of The Hilarious "Don't Be A Corzine" T-Shirt Came Up With His Idea
Yesterday, John Carney at NetNet reported on an interesting development within the MF Global case—the retailing of a new t-shirt that read "Don't Be A Corzine." The shirt is emblazoned with a cartoonish drawing of former MF Global CEO Jon Corzine holding a bag of money and appearing to be running away.
We used the e-mail listed on the shirt's website to contact the creator, and had a chat with him this morning about the t-shirt. His answers have been edited for brevity and clarity.
Can you tell me a little about what you do?
I'm an entrepreneur but work in a field unrelated to Wall Street. I'm based in Manhattan.
Where did you get the idea for the t-shirt?
I actually had the idea for 'Don't be a Corzine' in 2007 when was New Jersey governor and was infamous for not wearing his seat belt when he got in a car accident. I registered the domain name then but didn't get to it until now. We may run some shirts that play off the 2007 incident when he was governor as well.
When did the website go live, and how many sales have you made?
We put it up late Sunday night, and slowly put the the word out yesterday. We're not advertising in conventional form, just through personal networks and connections. We've sold about a hundred shirts so far and hope to do more as we approach the holiday season.
Who came up with the t-shirt design and created it?
I came up with the design, and had some friends in Los Angeles draw it up.
Also, this is not my primary business. If it becomes the next big rage and we sell 100,000 shirts, that'll be awesome, but I'm not going into the t-shirt making business.
Any thoughts on the current MF Global situation and Jon Corzine?
The story has developed in the last few days, you always like to give someone the presumption of innocence, but I think he knows more than he's let on at this point.
Can you explain your design a bit more?
The t-shirt is a cheeky play on Corzine and the missing money, I certainly mean no harm to him by creating this. I think the t-shirt plays a lot to the sentiment that exists in the public today.
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