One Today by Google review
One Today by Google promotes humanitarian and environmental campaigns, allowing you to donate $1 to feed homeless children, save animals threatened with extinction, and more. With its quick payment system and social integration for encouraging your Google+ friends to match your donation, this ingenious app backed by Google deserves praise for its intent as well as its concept.
Pros
Straight to the point: One Today by Google features projects as a scrollable list of appealing pictures with a call to action; one particularly important project is highlighted every day. Donating is as easy as tapping on the Give button onscreen.
Engaging project information: Tapping on a project reveals how your dollar will help and gives you interesting facts about the campaign or organization backing it. Knowing how your donation will help makes you not only feel better, but also motivates you to become involved with different projects.
Social integration: Matches, or friends and other users who've matched your donations, and unlockable badges for regular donors, such as Awesome Giver for 10+ donations on different projects or Social Champion for sharing projects on social media, challenge you to donate regularly.
Cons
Limited donations: You cannot donate more than $1 for many projects, though some allow slightly greater donations. We understand that this cap is kept to maintain the app's appeal and probably for legal reasons as well, but sometimes you discover a cause you're really interested in and want to donate more.
Bottom Line
One Today by Google should be installed as a default Android app on all devices. It's a wonderful app not only because it's trying to raise money and awareness for important causes, but because of its ingenious concept and streamlined design. Grab it now.
