Peugeot Is Officially Leading the Return of French Cars to the U.S.
French car company Peugeot will start selling cars in the United States again.
PSA, Peugeot's parent company, had previously detailed plans to increase its global reach but hadn't announced which brand it would bring back to North America.
We don't know which vehicles will be sold here yet, but we expect Peugeot will emphasize electrified models, including hybrids and battery EVs.
French car company PSA's plans for reentering the U.S. market are finally starting to materialize. The company will lead its North American efforts with the Peugeot brand, a name that many Americans may recognize from the French car company's last stint in the U.S. market, which ended in 1991. PSA hasn't presented an official timeline for when it plans to start selling Peugeot cars here again, but Automotive News reports that the company has discussed 2026.
PSA first announced a plan to return to the U.S. in 2016 and has slowly been fleshing out its future here. After it launched a car-sharing app here called Free2Move, reports began circulating that PSA was homologating its vehicles for the U.S. market, including looking into adhering to our safety and emissions standards. Automotive News reports that PSA CEO Carlos Tavares said that the U.S.-bound Peugeot vehicles will be built in both Europe and China.
It's too early to tell at this point what Peugeot's lineup in the States will look like, but we can look at what it sells elsewhere to get an idea of its range of vehicles. The 2008, 3008, and 5008 crossover models seem like fair bets to come here, although given the timing it will likely be the next generation of these vehicles that we get. The attractive 508 sedan and station wagon (pictured above) look like they could be savvy competitors to the likes of the Audi A4, and the new Peugeot 208 small hatchback fits in well with PSA's initiative towards electrified models, as it offers a fully electric variant.
Stay tuned for more information to come about Peugeot's return to our shores.
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