Ralph Lauren’s 3 New Polo Bear Watches Pay Homage to the Designer’s Iconic Style

Ralph Lauren is in the business of building icons. The man himself? Yep, he's an icon. So is the brand that bears his name. And the bear that (ahem) bears that brand's name, the Polo Bear, well, he's become an icon, too. Seriously, just talk to a Polo Bear fan about their fuzzy little friend—based, by the way, on the stuffed teddy bears from German toy company Steiff that were given out as presents to RL employees—and you can actually see their eyes light up. Whether he's dressed up or down, playing golf or doing a kickflip, the Polo Bear sparks emotion.

Now you can get a little bit of that feeling whenever you need to know the time. Ralph and co. just released three new, limited-edition Polo Bear watches, all housed in stainless steel cases and powered by the RL200 caliber automatic movement. There's a Denim Flag Bear, a Bedford Bear, and a Tuxedo Bear. All three deliver some serious vibes. The only question, then, is what kind of vibe you're going for. Check them all out right here.