Custom 1974 Ford Bronco Being Auctioned For Alzheimer’s Charity

Jeffrey N. Ross
Ryan Blaney's Charity Bronco Unveiled At Monterey

Proceeds from the Barrett-Jackson Scottsdale auction will benefit the Alzheimer's Association.

Earlier in the year, Speed Digital ('s parent company) client Gateway Bronco announced that it was teaming up with NASCAR racer Ryan Blaney to create a bespoke 1974 Ford Bronco to raise money for charity. This Bronco will be auctioned off at Barrett-Jackson Scottsdale this weekend on behalf of the Ryan Blaney Family Foundation, and all the proceeds will raise money for the Alzheimer's Association. Blaney's grandfather, Lou (a former racer himself), suffered from Alzheimer's and passed away in 2009. 

Ryan Blaney's Charity Bronco Unveiled At Monterey

This build was first teased at the Barrett-Jackson Northeast event back in June 2019 when it was little more than a stripped frame, disassembled drivetrain and a pile of parts. The finished product was unveiled last August at Gordon McCall's Motorworks Revival Event during Monterey Car Week, and the Bronco was on display a couple months later at SEMA.

The finished product is one of the best looking rigs that Gateway Bronco has put together. The monochromatic, dark blue paint job gives this Bronco a sinister look, while the red "Ford" lettering in the grille adds a nice accent. The wheels might be the best part of this build with a modern take on rally wheels and hidden lug nuts for a clean design. No matter who buys this Bronco, they shouldn't have a hard time getting in or out thanks to the power-retractable running boards. Once inside, the cabin is beautifully appointed with door panel inserts that match the seats, wood flooring in the rear and stitched leather on the upper dash and door straps.


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