Small Business Saturday 2020: Help Businesses In Vienna

Emily Leayman
Updated ·4 min read

VIENNA, VA — Small businesses have been the hardest hit by the coronavirus pandemic, making Small Business Saturday in 2020 more vital than ever.

Independently owned boutiques, gift shops, mom-and-pop hardware stores, restaurants and more in Vienna are facing unprecedented challenges due to coronavirus-related restrictions and shutdowns.

For Small Business Saturday, participating businesses on and around Church Street will offer specials as part of the town's Shop & Stroll event from 12 p.m. to 4 p.m. on Saturday,

Nov. 28. Below are the specials planned for the event.

  • Achikian Goldsmiths: 25 percent off single in-stock item (not valid on solitaire diamonds or solitaire diamond jewelry)

  • Bards Alley Bookshop: Remote guest bookseller display, storytime at the Freeman Store

  • Body & Brain: Free health assessment

  • Caffe Amouri: Pop-up, outside holiday merchandise sale

  • Kaizen MMA: Free MMA lesson giveaways and discounted classes

  • Just Like New: Storewide early discounts on costume jewelry and giftwares

  • Nation’s Blinds: 30 percent off everything with an additional 15 percent off already discounted items

  • Nothing Bundt Cakes: Place an order of $20 or more for pick-up between Dec. 10-24 and receive a free bundtlet

  • Pennywise Thrift Shop: Christmas treats; 20 percent off all clothes (except consignment); hats and scarves $2 each while supplies last

  • Potomac River Running: Buy one item and receive 40% off a second item, gift with

  • purchase of $100 or more

  • The Sandwich Shop: Two $25 gift card giveaways

The list of Small Business Saturday participants from American Express also continues to grow, despite the pandemic. Whether you are buying holiday gifts or want a meal from a local restaurant, Vienna has plenty of businesses to support. Here are some of the businesses that have signed up so far:

  • Clarity

  • Bazin's On Church

  • Magnolia Dessert Bar & Coffee

  • Jammin Java

  • Karin's Florist

  • Shin Se Kai Ramen and Sushi

  • Ristorante Bonaroti

  • Sushi Yama

  • Amphora Restaurant

  • Norm's Beer & Wine

  • Church Street Pizza

  • Natta Thai Restaurant

  • Spokes Etc

  • Red Galanga

  • Blend 111

  • Trousseau

  • Don Pollo Of Vienna

  • Maggios Family Restaurant

  • Rainlily – A Healthy Nail Salon

  • Rose Kabob Restaurant

  • Foster's Grille - Vienna

  • Depaul's Urban Farm

  • Cafe Renaissance

  • Amma Vegetarian Kitchen

  • Flagship Car Wash

  • Assal Market

  • Loyal Companion

  • Maru Korean Cuisine & Sushi

  • Vienna Paint

  • Great Harvest Bread Co

  • Organic Nails & Spa

  • Connell's Valet

  • Salon O Tony

  • Momo house

  • Zenola

  • Tom Yum Thai

  • Vienna Wine Outlet

  • Lombardi's Pizza

  • Vienna Valet

  • Maple Cleaners

  • Purple Onion Catering

  • Gem Tea

  • Polish Market

  • Parcel Plus

  • Sheets Wholesale

  • Machine Aquatics

  • Amphora Bakery

  • Specialized Orthopaedic

  • Once Upon A Dream

  • Culinaria Cooking School

  • Elements Massage

  • Italian Gourmet

  • Diamond Spa

  • Tysons Eyebrows

  • Baldino's Lock & Key

  • Baldino's Lock & Key

  • Cupcakes&More

  • Princess Jewelers

  • Big Planet Comics

  • Arms Race Nutrition

  • Al Nakheel Lebanese Cafe & Market

  • Sugaring House

  • The Tailor Shop

  • Posh

  • Fairfax Auto Parts

  • Beirut Cafe

  • Beirut Butchery & Kitchen

  • Pennywise Thrift Shop

Did we miss anyone in Vienna? Tell us in the comments or send an email to emily.leayman@patch.com and we'll add it to the list.

ALSO ON PATCH: Vienna Business Guide

The Vienna Business Association has created a holiday guide with business specials and other holiday happenings. For more local gift ideas, Fairfax County has also created a Made in Fairfax directory highlighting small-scale production businesses based in Fairfax County.

Temporary closures, capacity restrictions, decreased demand for products and services and delays due to supply-chain issues have led to unprecedented challenges for small-business owners. But the "Shop Small" movement continues amid these hardships.

"This holiday season looks a little different, but we can still share joy," American Express, which established Small Business Saturday in 2010, said in a statement. "Shop small and support your favorite small businesses — both in store and online — all holiday season long."

Sixty-two percent of small businesses in the United States need to see sales income return to the same rate it was pre-pandemic before the end of the year to stay in business, according to American Express.

These businesses, many family-owned, were already fighting for survival against malls, big box stores and online retailers before the pandemic.

Since 2010, local business supporters have spent more than $100 billion on Small Business Saturday, according to American Express.

A Shop Small Consumer Impact survey from American Express before the pandemic found that 73 percent of people think empty storefronts are a national issue, and 84 percent agree the increase in empty storefronts and the closing of small, independently owned businesses negatively affect their local communities.

The survey showed that when consumers are aware of the impact of spending their dollars locally, 75 percent said they would be more likely to purchase a product or service from small, independently owned businesses.

For every dollar spent at a U.S. small business, approximately 67 cents stays in the local community, according to American Express. This helps independent shops and restaurants keep their doors open and meet pay for their workers — your neighbors.

That amounts to about $67 billion that has stayed in local communities since Small Business Saturday began, according to American Express.

"With so many small businesses hit hard in 2020, it's more important than ever to shop locally this holiday season to ensure they are able to continue operating in 2021," Connors said.

This article originally appeared on the Vienna Patch