Is there anything Stray Kids can't do? They're singers, rappers, dancers, producers, chefs, part-time TikTok influencers, and occasional acrobats. Now, the multitalented K-pop group can add another talent to their repertoire: sneaker models.
Members Lee Know, Hyunjin, and Felix — also known as "Dance Racha" — star in the latest campaign for luxury Italian label Etro’s unisex Earthbeat sneaker. In it, Lee Know, Hyunjin, and Felix show off their unique performance styles while wearing the brand's flashy footwear. The video highlights each dancer's individuality: Lee Know's classic precision; Hyunjin's mesmerizing fluidity (and signature head isolations); and Felix's dynamic energy.
Stray Kids are currently models for K-beauty brand Nacific, and they were previously brand ambassadors for CLIO cosmetics, Ivy Club, PROSPECS, and Japan's WEGO. But ETRO is the group's first luxury partnership and it's a perfect fit, especially given the uniqueness of the Earthbeat.
First unveiled on the Men’s Fall 2021 runway earlier this year, the colorful patchwork shoe is a mix of suede, jacquard, and the brand’s iconic Paisley print (also seen on Hyunjin's sweater). Other features include a chunky sole for maximum comfort (a must while dancing) and vibrant accents like neon laces, turquoise studs, and zig-zag embroideries. Talk about making a fun, flamboyant statement.
True to its name, the sneaker evokes the "Earth's natural beat" — a tactile symbol of life, beauty, and "love for the planet." And are there any better models to represent such unbridled exuberance than Dance Racha? Felix is sunshine personified; Lee Know is a diligent caregiver; and Hyunjin wears his heart on his Paisley sleeve. Most importantly, they skip to the jaunty beat of their own drums. Thankfully, now they have comfortable, quirky footwear to match the good vibes.
Check out Dance Racha's rhythmic moves for the new campaign (and try not to smile) below:
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Originally Appeared on Teen Vogue