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If you have a sweet tooth, candy is likely a weakness of yours. And who could blame you? With new flavors hitting the shelves practically every day, there are simply too many tempting candies out there.
However, if you’re trying to cut back on sugar or just your sweets intake in general, you don’t have to give up candy completely.
After forming an unhealthy relationship with food, Tara Bosch decided to create her own company to satisfy her candy craving without all the added sugar. SmartSweets launched during the summer of 2016 and has since become a staple in candy-lovers’ pantries, purses and desk drawers.
Similarly, Mayssa Chehata knew that she wanted to create a healthier candy so she could enjoy it guilt-free, and thus BEHAVE was born. Plus, to ensure the candy also tasted good and didn’t just check the boxes on a nutrition list, Chehata worked with chefs instead of food scientists.
Now that Bosch and Chehata have done the hard work, you can enjoy tasty favorites like peach rings and gummy bears with way less sugar, calories and carbs. Shop a few sweet favorites from both women-founded brands below and treat your sweet tooth to something new.
Shop: SmartSweets Sweet Fish, $19.74 for 6 bags
Shop: SmartSweets Peach Rings, $19.74 for 6 bags
Shop: BEHAVE Seriously Good Gummy Bears Sweet, $30 for 6 bags
Shop: BEHAVE Seriously Good Gummy Bears Sour, $30 for 6 bags
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