Tarte Is Selling Custom Makeup Kits Worth $200 for Just $63 — But You Have to Act Fast

Sarah Han

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When a brand claims that it's having its biggest sale of the year, you kind of have to take it with a grain of salt. Sometimes it is, sure, but how many times have you bought into that only to watch them roll out a better deal a week or two later? Well, in the case of Tarte's Custom Kit Sale, it's legitimately the biggest sale of the year — and perhaps one of the best makeup sales of 2020, period. There's just one catch: You have to shop today, Wednesday, October 28.

Here's the deal. For just 24 hours, until 7 a.m. ET on Thursday, October 29, you have the opportunity to get more than $200 worth of full-size Tarte favorites — six products total — for a flat $63. It's too good a deal (and too short of a sale) to pass up if you're looking to stock up on makeup staples, and especially if you prefer vegan formulas.

Courtesy of brand
Courtesy of brand

In case you need additional motivation, fan favorites like the 50-shade Face Tape Foundation, as well as Allure Best of Beauty and Readers' Choice Award winners, Amazonian Clay 12-Hour Blush and Lights, Camera, Lashes 4-in-1 Mascara, are included as kit options. As for other highlights, we can't overlook the newly-minted 2020 Best of Beauty winner, Maneater Mascara, which is one of our favorites for volumized, extension-like lashes.

Are you sold yet? OK, in terms of how the Custom Kit Sale works, all you have to do is pick your favorite product from each of these six categories — super easy.

First, choose a foundation or tinted moisturizer with your preferred matte, hydrating, or natural finish:

<cite class="credit">Courtesy of brand</cite>
Courtesy of brand

Add a face product, which covers just about everything from primers, concealer, blush, bronzer, highlighter, and contour:

Concealer

<cite class="credit">Courtesy of brand</cite>
Courtesy of brand

Primer

Contour/Highlighter/Blush

Next up is a statement-making eye product. Since we're all wearing masks, there's even more focus on the eyes, so we wish you the best of luck choosing your item:

Brows/Lashes

<cite class="credit">Courtesy of brand</cite>
Courtesy of brand

Eyeliner

<cite class="credit">Courtesy of brand</cite>
Courtesy of brand

Eye shadow

<cite class="credit">Courtesy of brand</cite>
Courtesy of brand

Pick one of these mascaras for voluminous, lengthened lashes, or choose a lash primer or curler to amp up your current mascaras:

<cite class="credit">Courtesy of brand</cite>
Courtesy of brand

Whether you prefer a matte, glossy, or creamy finish, the lippies you can choose from have you covered:

Lip Gloss

<cite class="credit">Courtesy of brand</cite>
Courtesy of brand

Lipstick/Liquid Lipstick

And lastly, pick a body product or brush/sponge:

Skin/Body Care

<cite class="credit">Courtesy of brand</cite>
Courtesy of brand

Brushes/Sponges

<cite class="credit">Courtesy of brand</cite>
Courtesy of brand

And, of course, Tarte isn't going to send you a haul with nothing to put it in. The final step is choosing a makeup bag that comes included with the set. The options are a classic black pouch, a snakeskin-inspired bag, or multiple metallic bags adorned with sequins. Spoiler alert: They're all incredibly cute and you'll want to take them with you everywhere.

This is going on for a very limited time, so while you want to choose carefully, you also want to make your choices today. The Custom Kit Sale only happens twice a year, but who wants to wait six months to shop it again? Not you, so visit tartecosmetics.com right now and whip up your own set of beauty goodies.

In the mood for more shopping? Keep reading:

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Originally Appeared on Allure