Thailand's newest economical engine: cannabis

Thailand's cannabis industry could be worth $682 million by 2024

Source: Prohibition Partners

Location: Buriram, Thailand

The government hosted the "Cannabis 360°" exhibition

aimed to promote the plant as a new economic engine for the country

Cannabis-flavored ice cream anyone?

(SOUNDBITE) (Thai) OWNER OF "NOP ROSDETDEE" NOODLE FRANCHISE, SITTHICHAN WUTTHIPHONKUN, SAYING:"It is already in the Thai people's mindset that delicious beef noodle soup should be enhanced with cannabis. Now we can do that legally. And it now gives everyone the chance to discover the aroma and delicious taste of the soup in our noodles. This product will not only boost our business, but it will drive our entire economy. It (cannabis) motivates people to consume. At the moment (at this exhibition), it is everywhere. Cannabis can be a present in lots of things - from food to cosmetics."

Thailand was the first Southeast Asian nation

to legalize marijuana for medical use and research in 2017

Certain parts of the plant were removed from the narcotics list in December 2020

Video Transcript

SITTHICHAN WUTTHIPHONKUN: [SPEAKING THAI]

INTERPRETER: It's already in the Thai people's mindset that delicious beef noodle soup should be enhanced with cannabis. Now we can do that legally. And it now gives everyone the chance to discover the aroma and delicious taste of the soup in our noodles. This product will not only boost our business, but it will drive our entire economy. It motivates people to consume.

At the moment, it's everywhere. Cannabis can be present in a lot of things, from food to cosmetics.