How USA Hopes to Breathe New Life into Jason Bourne and ‘The Purge’ Film Franchises
USA is hoping a bit of corporate synergy can help fill the void left by the loss of WWE’s “SmackDown” franchise, which left a gaping hole in its Tuesday lineup. This week the cable network will debut “Treadstone,” a spy drama based on the fictional black ops organization from the “Jason Bourne” film series, alongside the Season 2 premiere of “The Purge,” itself based on the Blumhouse horror franchise of the same name. Both film franchises come from sister studio Universal Pictures. Their parent company NBCUniversal is looking to reap the benefits of finding new ways to mine franchise IP, among the most valuable commodities in the entertainment industry. Both “Treadstone” and “The Purge” are taking different approaches when it comes to extending their respective worlds from the big screen to the television screen. Also Read: 'Treadstone': 'Bourne' TV Spinoff's Trailer Shows Sleeper Agents Awakening as Superhuman Assassins (Video) “‘Treadstone’ as an idea is something that I’ve wanted to do for over a decade,” Ben Smith, a producer on “Bourne Legacy” and “Jason Bourne,” told TheWrap. “It wasn’t retrofitted to get it initially started as, ‘Oh let’s mine the library.’ This was a concept that we’ve been talking about for...
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