I’ve done so many window treatments over the years—I see what works,” says Manhattan-based decorator Victoria Hagan, whose serene, sophisticated interiors have landed her a longtime spot on the AD100. “My two tricks of the trade are to play with the scale of the room and add softness.” She has now deployed those skills to beautiful effect with a new fabric collection for The Shade Store. Available as drapery, sheers, Roman shades, and valances, her subtle, airy designs take their cues from past test subjects, from Manhattan lofts to alpine lodges to seaside manses.
“I love a space to feel ‘just right,’ ” she notes. “You can’t always put your finger on it. Oftentimes it’s subtle patterns and how light affects an interior.” As any great designer would do, she focused on versatile fabrics that aren’t so easy to find, with a muted palette of ocean tones (pale blues, grays, and lavender, “like a wildflower”) and a leitmotif of horizontal stripes. “Horizon lines are very calming and fresh,” she says. “East-west stripes add a lovely rhythm.” Ian Gibbs, cofounder of The Shade Store, credits Hagan for choosing subtlety, rather than going bold. “It’s like a finishing layer for a room,” he says. “It doesn’t compete.” For Hagan, as always, understatement is elegance: “There is nothing like a quiet luxury.” theshadestore.com
Originally Appeared on Architectural Digest