Wear Your Pride: Expressing LGBTQ+ Identity through Fashion


You won’t find just rainbows when it comes to the hottest styles for Pride.

When it comes to what to wear during Pride Month, there’s so much to say about LGBTQ+ identity that goes beyond just rainbows. Now there are designer brands that make full use of the spectrum of the rainbow, but queerness takes shape in different forms. From rave-inspired mesh t-shirts to unisex styles for everyone, fashion for the month of June is all about going back to our roots as a community.

Below you’ll find a selection of curated fashion pieces all under $300.00 from Amazon’s Luxury Stores as well as pieces from Amazon Fashion that we’re excited to incorporate into our wardrobes. Check them out and wear your Pride.

The editors of equalpride who publish this site selected these products and equalpride may earn a small affiliate share if you purchase which helps push our voice to more LGBTQ+ and increase print magazines to counter banned printed books.

Theophilio Men's Sunset T-Shirt

Take Pride into the night with this spacemesh t-shirt inspired by designer Edvin Thompson's roots for fashion inspiration. Perfect for a rave or to make a bright statement during a Pride march, this stretchy t-shirt combines luxury with neon aesthetic, running for $185.00 a shirt.

Get the meshy look on Amazon.

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PJ Paul Jones Mens Short Sleeve Knit Polo Shirt

Everyone knows about that one striped shirt every gay guy owns, but get ready for the next obsession: 70s-inspired cardigan golf shirts. This shirt is breathable with just the right vintage touches, like a lapel collar and ribbed hem. Available in multiple colors, this shirt will be the look of Pride, starting at $25.59.

Check out the look at Amazon.

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ROMWE Men's Graphic Print T Shirt and Shorts

What we love about this t-shirt and shorts combo is the versatility and options you have when selecting the casual look you'll want to express your pride. With over 20 colors to choose from, this t-shirt and shorts combo rocks affordability and cool.

Check out the style on Amazon.

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Sensi Studio "El Campesino" Frayed Hat

If you're looking for the ultimate hat that offers both shade and style, then you've arrived at a 100% Toquilla Straw hat that is perfect for beach outings and days out in the city sun. On Amazon, this versatile and elegant hat is priced at $246.00 and features an adjustable ribbon to tie together your look.

Get the "El Campesino" on Amazon.

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Members Only x Keith Haring Printed Windbreaker

Available in two designs, this lightweight windbreaker offers an artistic look for days that need a light jacket. Available on Amazon for $68.00, this windbreakers offers affordable comfort and a casual look for when you're looking for a lowkey way to show off your pride.

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Studio 189 Cotton Mandarin Collar Kneelength Long Sleeve Shirt

An important aspect of Pride is not sticking to the binary and getting out of the box. What's best inspired by curating a look for all folks than this knee-length shirt that can be both casual and classy depending on the occasion. 100% cotton, this genderless look is available for $225.00.

Find the look on Amazon.

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Tom of Finland Tank Top

Tom of Finland casually knows how to market itself to the LGBTQ+ community for its amazing history serving looks for the gays. What better way to show pride in yourself and the legendary brand than by checking out this tank top that is perfect for a parade or a night out.

Available for $30.00 on Amazon.

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Perfect Moment Women's Rainbow Shorts

Pride events can get very hot, and you want to feel your best when expressing your pride. These rainbow shorts are perfect for not only expressing yourself, but for staying comfy and cool under the hot summer sun. Available on Amazon, a pair of shorts, available in multiple colors, runs for $270.00.

Check out the shorts on Amazon.

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WDIRARA Men's Button Down Shirt

Another shirt that is making its way through Pride events is the colorblock shirt. With multicolored designs, this shirt is perfect and versatile for showing pride. Available on Amazon for $25.99, this shirt is breezy and comfortable for a long day going into the night.

Get the look on Amazon.

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Women Gay Pride Shirt

Although technically a rainbow, this gay pride shirt is specifically for queer women. Featuring a washed design, this lesbian pride shirt is a great way to show off pride in yourself, starting at $16.99 a shirt.

Check out the shirt on Amazon.

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Pride Intersex Flag T-Shirt

Like the lesbian pride shirt before, this intersex pride flag shirt is another great way to express your identity and the pride you have in yourself. Available for $19.99, this shirt is durable and comfortable, available for everyone.

Shop the shirt at Amazon.

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Protect Trans Kids T-Shirt

This Protect Trans Kinds t-shirt is available in multiple colors and available for everyone, regardless of gender. Also available for kids, this t-shirt proudly states an important message for those looking to show pride in our trans brother and sisters. Available for $19.95 a shirt, there's nothing that inspires more pride than standing up for what you believe in.

Check out the look on Amazon.

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