What's AmeriFlora '92, and why was it such a big deal for Columbus?
AmeriFlora '92, an international floral and garden exposition that commemorated the 500th anniversary of Christopher Columbus' arrival in the Americas, celebrates its 31st anniversary on April 20.
The six-month-long event was held at the Franklin Park Conservatory in Columbus and cost $95 million to produce. Although organizers had hoped to attract 4 million visitors, only about 2 million people visited the exhibition.
Despite the lower-than-expected attendance, AmeriFlora '92 made a significant impact on the Columbus community. The event prompted a $12 million renovation and expansion project of the Franklin Park Conservatory in preparation for the exhibition.
The city built anticipation for the event, including the installment of a massive Belgian floral carpet "rolled out" on the Ohio Statehouse lawn. The flowers were plucked from 15 nurseries in Belgium.
Huntington National Bank sponsored the $50,000 carpet display (over $100,000 today), which ran for three days.
On April 20, 1992, AmeriFlora '92 opened to the public with an opening ceremony attended by notable figures such as Bob Hope, President George H.W. Bush, First Lady Barbara Bush, Gov. George Voinovich and former Columbus Mayor Greg Lashutka.
The horticultural exposition was the first international flower show held in the United States. It featured exhibits from nearly 20 nations, restaurants, pubs, international shopping, theaters, an antique carousel, entertainment and gardens.
One of the top draws was an Old World Rose Garden with 130 varieties, including the official Barbara Bush Rose.
The AmeriFlora International Amphitheater hosted a television special featuring Bob Hope, Dolly Parton, Michael Feinstein, Boyz II Men and comedian Rita Rudner. The show titled "Bob Hope's America: Red, White and Beautiful - The Swimsuit Edition" aired on NBC on May 16, 1992, and had an estimated 30 million viewers.
By August 10, 1992, officials reported that an estimated 1,225,000 people had visited AmeriFlora since its opening. First Lady Barbara Bush visited the exhibit for a second time on September 17, 1992.
On October 12, 1992, AmeriFlora '92 closed its doors, but it had a lasting impact on the Columbus community. A study conducted in November of that year found that AmeriFlora and other events in 1992 had generated $562 million in the Columbus economy, with more than $147 million in wages and salaries. This, in turn, generated another $415 million in spinoff spending on various goods and services.
The permanent NavStar '92 sculpture, by Bexley artist Stephen Canneto and created for AmeriFlora, includes a time capsule placed inside set to be opened in 2092. Among the items inside are 26 pages of The Dispatch, a bow tie and other items from Ohio State University and a letter from former Columbus Mayor Dana "Buck" Rinehart, titled "Greetings From a Dead Mayor."
The newly enhanced and expanded Franklin Park Conservatory re-opened to the public on March 20, 1993, after closing for two years as part of its renovation. The conservatory has continued to offer a variety of exhibits and events—including the annual Blooms and Butterflies—bringing joy and education to visitors of all ages.
More photos: Remembering AmeriFlora '92
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This article originally appeared on The Columbus Dispatch: Columbus history: A look back at AmeriFlora '92, 31 years later