Another day, and yet another depressing example of humans killing animals in the pursuit of a selfie.
This time, it was a swan in Macedonia that met its unfortunate end after being dragged up from a lake by a tourist - before being left to die on a beach.
Photos of the incident show a woman dragging the bird by its wing before dragging it onto the shore of Macedonia’s Lake Ohrid.
After taking the photo, she then reportedly abandoned the animal.
Macedonia Online reports that the swan remained ‘motionless after the encounter.’
It comes only a month after a dolphin allegedly died in Argentina after tourists pulled it from the water to take photographs - although a photographer has since refuted this claim.
A similar incident also reportedly saw peacocks being killed at a zoo in China, after tourists grabbed the exotically-feathered birds for the photos
It’s thought that peacocks can suffer heart attacks when they are exposed to large shocks – and it’s this that caused the sorry demise of the birds.
All in the name of just a few likes, too.