‘We Are the World’ organizer and entertainment manager Ken Kragen dies age 85

Ken Kragen was not only manager to Lionel Richie, Kenny Rogers and many other stars, but he was a driving force behind the hit “We Are the World,” which generated tens of millions of dollars for famine relief in Africa. He went on to create “Hands Across America,” a campaign that led to nearly five million people holding hands nationwide to raise awareness of hunger issues in the U.S. Sunday TODAY’s Willie Geist remembers a life well lived.

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